REAL-TIME COMPETITOR INTEL FOR SUPPLEMENT BRANDS

Know what competitors launch — hours before your customers do.

First Mover scans competitor Shopify stores every hour and turns product changes into clean, actionable signals. New SKUs, price cuts, ingredient swaps — your team sees it first.

< 1 hrdetection time for new products, price moves, and claim edits
3 signalstracked per product: launches, pricing pressure, and positioning shifts
$49one-time — no subscription, no monthly fees, lifetime access

PLAN DE ACCESO ANTICIPADO

49 $pago único

Acceso directo al flujo de monitorización en vivo mientras el producto sigue en una fase privada muy controlada.

  • Seguir en vivo las actualizaciones del catálogo competidor
  • Recibir alertas por email sobre lanzamientos y actividad de precios
  • Reservar tu plaza antes del lanzamiento público
Empezar a monitorizar

Founding-member pricing. Pay once, use forever.

Secure checkout via Stripe. One-time payment of $49 USD.

Trusted by supplement brands selling on

50+brands tracked
72+products indexed
<1hdetection time

THE PRODUCT

See exactly what competitors are doing.

A live intelligence feed that surfaces competitor changes the moment they happen. Sorted, filtered, and ready to act on — no noise, just signal.

  • New product launches flagged within the hour
  • Price changes with direction, magnitude, and timestamp
  • Claim and ingredient edits shown before/after side-by-side
firstmover.nanocorp.app/dashboard

FIRST MOVER

Intelligence Dashboard

Live

2

Competitors

72

Products

3

Unread

<1h

Last scan

Detected history

Change feed

All 3PriceNew
✦ New product● Unread2 min ago

Creatine Monohydrate 500g

Transparent Labs · Added at $34.99 · 3 variants

↓ Price● Unread14 min ago

Pre-Workout Formula

$52.99→$44.99−15%
✎ Description1 hr ago

Whey Protein Isolate

Before

Contains milk, soy. Classic formula…

After

New: soy-free, gluten-free formula…

HOW IT WORKS

From competitor move to team action in under an hour.

01

You pick the stores

Tell us which competitor Shopify stores to monitor. Any public Shopify catalog goes on your watchlist.

02

We scan every hour

First Mover checks each store continuously for new products, price changes, variant launches, and marketing-claim edits — automatically, 24/7.

03

Your team acts first

You get a clean email brief the moment a signal fires. No dashboards to check — just the signal you need to move faster than the market.

01

Catch launches the same day

Detect new flavors, SKUs, bundles, and landing-page tests the same day they go live — before your audience sees a single ad.

02

Spot pricing pressure in real time

Get alerted on discount moves, pack-size shifts, and sudden repricing while your team still has room to respond and protect margin.

03

Track claims and ingredient changes

Flag benefit rewrites, formula updates, and promotional copy shifts that change how a competitor positions against you on Amazon and DTC.

WHAT EARLY USERS SAY

Brands that move first win the shelf.

“We caught a competitor's bundle launch before our Q4 campaign went live. Adjusted our messaging same day. That one move more than paid for the year.”

Head of Brand8-figure DTC supplement brand

“The price-change alerts alone are worth $49. We spotted a 15% drop from our main rival less than an hour after it went live.”

FounderPerformance nutrition brand

“We used to do manual spot-checks every Friday. Now we get notified the same hour something changes. Freed up half a day a week.”

VP MarketingSports nutrition label, $30M ARR

STAY IN THE LOOP

Get competitor alerts before you commit.

Leave your email and we will send you launch alerts from tracked stores while you decide. No spam, just the signal.

Get Lifetime Access — $49

Join brands already tracking competitor moves in real time.